Rebel Intrapreneur
Rebel Intrapreneur
035 Rod Cherkas The CCO is a huge career opportunity

035 Rod Cherkas The CCO is a huge career opportunity

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It still kind of blows me away a little that there are only 4,000 chief customer officers (CCO) on Linkedin, while there are 57,000 CMOs and 200,000 CFOs. After all, customers pay everyone’s salary. Rod Cherkas argues that there is a huge opportunity for a new CxO role rise, and he wrote The Chief Customer Officer Playbook: 8 Strategies That Will Accelerate Your Career and Win You A Seat At The Executive Table to make his case.

I wanted to talk to Rod because I think if rebel intrapreneurs had to pick one skill to learn, it would be to become great with customers. Rod’s book is a practical career guide for anyone with ambitions on becoming a chief customer officer.

More about Rod:

Rod’s book: (affiliate link, if you’d like to support the show)

Rod’s Website:

On Linkedin:

Link to this resources page for the book:

Rod Cherkas Chief Customer Officer CCO Rebel Intrapreneur Bill Cushard

More about Bill:



Bill’s book: The Art of Agile Marketing: A Practical Roadmap for Implementing Kanban and Scrum in Jira and Confluence

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Rebel Intrapreneur
Rebel Intrapreneur
Rebel Intrapreneur is a podcast about a new category of high performing employee. Rebel intrapreneurs further the mission of an organization while simultaneous challenging the system from within. Founders and entrepreneurs are thirsty to find people who believe in their mission as much as they do, and pursue that mission relentlessly. Rebel Intrapreneur is hosted by Bill Cushard, who has reported directly to founder/CEOs four times in his career, which makes him an ideal guide on your intrapreneurial journey.