Rebel Intrapreneur
Rebel Intrapreneur
072 Lihong Hicken is the entrepreneur who wants to be an intrapreneur
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072 Lihong Hicken is the entrepreneur who wants to be an intrapreneur

Rebel Intrapreneurs use the Strategyzer Business Model Canvas FigJam template to turn possibilities into plans. Learn about the business model canvas FigJam template here and Try FigJam for free.


I intended to talk to Lihong Hicken, founder and CEO of TheySaid, about how her company helps customers understand customers better and even predict growth potential and churn risk by using a metric called, customer perceived value (CPV). We did talk about that, but not before we started off talking about Lihong’s desire to be an intrapreneur. 

In fact, the main reason Lihong started TheySaid is because she wanted to create a solution to understanding customers that she wished she had when she was an intrapreneur in previous jobs. In fact, part of her thinks that when she does make this solution work, she can go back to being an intrapreneur and use it. 

What a way to start a company. 

Side note: If you are reading this before November 8, 2023, you might want to catch a Linkedin Live event, hosted by Lihong Hicken and TheySaid called, Linkedin Live Debate: Is NPS a Vanity Metrics? Lihong hosts a panel to have this great debate:

Bill Cushard

Adam Mullen

Colby Bock

Dave Jackson

Greg Daines

Manil Vasantha

TheySaid Linkedin Live NPS Debate Lihong Hicken Bill Cushard Adam Mullen Colby Bock Dave Jackson Greg Daines Manil Vasantha

More about Lihong: 

Lihong Hicken’s blog on customer perceived value (CPV) 

Lihong Hicken’s company, TheySaid 

Lihong Hicken On Linkedin

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Today’s episode is brought to you by Figma. Two important tools of the Rebel Intrapreneur are the business model canvas and the value proposition canvas. Figma has templates for both. I used the value proposition canvas template to design the listener profile and value map for this show. You can do it, too. Try Figma for free, and get your innovation projects off the ground fast.

More about Bill:

Bill Cushard on Linkedin

Bill Cushard on Twitter

Rebel Intrapreneur podcast website

Bill’s book: The Art of Agile Marketing: A Practical Roadmap for Implementing Kanban and Scrum in Jira and Confluence 

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Rebel Intrapreneur
Rebel Intrapreneur
Rebel Intrapreneur is a podcast about a new category of high performing employee. Rebel intrapreneurs further the mission of an organization while simultaneous challenging the system from within. Founders and entrepreneurs are thirsty to find people who believe in their mission as much as they do, and pursue that mission relentlessly. Rebel Intrapreneur is hosted by Bill Cushard, who has reported directly to founder/CEOs four times in his career, which makes him an ideal guide on your intrapreneurial journey.